SEO Ranking Factors in 2021 | My Digital Post

 


The role of Artificial Intelligence in SEO

AI is now present in many spheres of our lives. We can find it in the gaming industry, education, production, online services, and many other places.

Current AI systems are miles away from anything we had just a couple of years ago. The development is happening rapidly, and the newest thing we can expect is to see how AI will influence search engine optimization.

Backlinks will always hold value

No matter how much time passes, backlinks are still significant for any website. Implementing backlink strategies in 2021 is an efficient way to boost your website’s SEO.

The rules about what to do and what not to do have not changed much. With that in mind, focus on quality content, verified websites, and strong partnerships.

Everyone must become mobile-friendly

There is no doubt about it; mobile optimization is simply a must for any website. With people using mobile phones 90% of their time every day, it is simply amazing that we still have websites that are not mobile-friendly.

No one has the time to sit at home in front of a monitor, browsing through websites. Google ranks mobile optimization very high on the list of SEO ranking factors in 2021.

Google My Business is slowly claiming the market in 2021

Because of the COVID-19 outbreak, business owners turned towards GMB and local optimization to save their companies. Whenever people search for queries about an industry, Google will return GMB profiles of various companies.

The more information you have, the better. With that in mind, it is crucial to becoming a verified member on Google My Business, add price ranges, different tags, special events, open hours, and much more.

The future of voice search optimization

We can’t talk about future internet technologies without mentioning voice search optimization. If we consider how many people use Alexa, Siri, or Google Assistant, we can conclude that the numbers will only go up.

If we continue at this pace, over 55% of the population will have a voice-controlled device in their household in just a year.

Digital marketing salary & scope in the USA

To optimize your website for voice search optimization, focus on finding the right keywords. Long phrases people often use in everyday speech will play a crucial role in this process.

Abbreviations are only good for typing, but people speak in longer words. That’s why you should focus on full sentences or parts of sentences as your go-to keywords.

Bring your page speed up

Statistics tell us that an average person does not want to wait more than 4-5 seconds for a page to load. High-speed connections help us connect to the internet in mere milliseconds.

Working on improving page speed is simply a must. When it comes to this strategy, a lot of factors will affect a website’s loading speed:

  • code optimization
  • images
  • database connection
  • hosting services
  • the size of the website

Every little detail counts, so hire an expert and let them help you fix any issues with your website’s loading speed.

Featured snippets are a huge deal

Featured snippets are small blocks of text that come up as a suggestion any time you do a Google search. These elements focus on finding content that matches a targeted group of people and their search queries.

The best way to get your website high on the ranking list is to focus on satisfying your targeted customers’ needs. To give you an example, a moving company might hire Movers Development to build a niche-oriented website filled with high-quality content.


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